CEO announced for local marketing technology firm

Marigold, a leading marketing technology company based in Nashville, has announced the appointment of Mike Gordon as CEO. Most recently, Gordon held the position of CEO at ArisGlobal, a company in Massachusetts specializing in clinical safety and regulatory solutions. He also previously led Altus Group, a real estate asset group based in Toronto. While he is currently based in Boston, Gordon will be spending a significant amount of time in Nashville.

Gordon’s appointment comes as a replacement for Wellford Dillard, who has served as CEO of Marigold for seven years. Dillard will now be taking on the role of CEO at Avid, a media and entertainment technology company based in Burlington, Massachusetts. In his statement about the appointment, Gordon expressed his excitement to continue the progress already made at Marigold and to provide innovative marketing solutions that exceed global brands’ expectations.

Formerly known as CM Group, Marigold rebranded in 2023 and currently has 100 employees in Nashville. The company consists of various companies, including Campaign Monitor, Cheetah Digital, Emma in Nashville, Liveclicker, Sailthru, Selligent

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