In 2024, the evolving sports media scene

Tonight’s Sports Business Journal (SBJ) features an engaging conversation with The Athletic’s Richard Deitsch about all things media in the sports industry. Some of the topics covered in tonight’s newsletter include emerging storylines as Q1 wraps up, MLB partners starting the season with a TV uptick, Iowa-LSU shattering women’s hoops record, and an op-ed on student athletes and the impact of legalized betting on college sports.

Listeners can also tune into SBJ’s popular podcast, Morning Buzzcast, for discussions on various sports topics like Iowa-LSU women’s hoops shattering records, Kansas City voters dealing a blow to the Royals and Chiefs, Endeavor going private, and more. SBJ has also launched a revamped mobile app that allows subscribers to access stories, newsletters, and customize news feeds based on their interests.

In this week’s Sports Media Podcast, Richard Deitsch and SBJ’s Austin Karp dive into the sports media landscape, discussing the men’s and women’s NCAA tournaments, the upcoming Masters, the NFL Draft, the future of “Good Morning Football,” WrestleMania, and other relevant topics. The podcast closes with SBJ college writer Ben Portnoy sharing his excitement for his first trip to the men’s Final Four. Subscribe to SBJ All Access for more exclusive content and benefits.

By Samantha Johnson

As a content writer at, I craft engaging and informative articles that aim to captivate readers and provide them with valuable insights. With a background in journalism and a passion for storytelling, I thoroughly enjoy delving into diverse topics, conducting research, and producing compelling content that resonates with our audience. From breaking news pieces to in-depth features, I strive to deliver content that is both accurate and engaging, constantly seeking to bring fresh perspectives to our readers. Collaborating with a talented team of editors and journalists, I am committed to maintaining the high standards of journalism upheld by our publication.

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