How Businesses Can Implement Circular Strategies to End Plastic Pollution

The global UN Plastics Treaty is nearing its conclusion, prompting organizations to reevaluate their use of single-use plastics and explore ways to implement circularity into their operations. This shift will require companies to not only focus on processes and risk management but also seize the market opportunities presented by the circular economy.

On April 30, 2024, from 11AM-12PM ET / 8-9AM PT, an exclusive webcast will take place, providing attendees with a real-time report-out on the outcomes of the latest treaty negotiations, or INC-4. A panel of experts from business, technology, and civil society will analyze the implications for packaging suppliers and brands.

During this webcast, attendees can expect to learn about the practical implications of INC-4 through a comprehensive analysis of recycling, reuse, and regeneration scenarios. The panelists will also discuss how these strategies can impact compliance with packaging regulations, profitability, and waste reduction. Furthermore, they will highlight the business opportunity to tackle plastic pollution and drive systemic change in the industry.

The webcast is moderated by Joel Makower, Chairman and Co-founder of GreenBiz Group. The panelists include Stephen Jamieson, Global Head of Circular Economy Solutions at SAP; Sarah Perreard, Co-CEO & Stakeholder Engagement Lead at Earth Action; and Yoni Shiran, Partner at SYSTEMIQ.

For those unable to attend the live webcast, registration is available to receive a link to access the recording and resources on-demand after the event. Don’t miss this opportunity to gain insight and inspiration on how companies can transition towards more circular models in response to the growing concern over packaging and plastics.

By Samantha Johnson

As a content writer at, I craft engaging and informative articles that aim to captivate readers and provide them with valuable insights. With a background in journalism and a passion for storytelling, I thoroughly enjoy delving into diverse topics, conducting research, and producing compelling content that resonates with our audience. From breaking news pieces to in-depth features, I strive to deliver content that is both accurate and engaging, constantly seeking to bring fresh perspectives to our readers. Collaborating with a talented team of editors and journalists, I am committed to maintaining the high standards of journalism upheld by our publication.

Leave a Reply