Comprise, a full-service public-relations and marketing agency, has announced its acquisition of VisiTech Inc., a technology public relations firm founded in 1998. The acquisition deal is expected to be finalized on May 1 and will benefit both companies.
VisiTech CEO Lisa Tafolla expressed her excitement about the acquisition, stating that she believes the deal is a natural fit that will benefit both companies. She praised the Comprise team for passing the “Lisa test” and is confident that their clients will benefit from the expanded services and energy of the combined team.
Comprise CEO Doyle Albee expressed excitement about the acquisition as well, stating that he sees VisiTech’s skills, relationships, expertise, and client base complementing their existing business. He believes that the acquisition will lead to new opportunities and growth for both companies.
Both Comprise and VisiTech are committed to maintaining high ethical standards, which Tafolla believes will ensure a smooth transition and continued quality service for their clients. She attributed VisiTech’s success to her ability to recognize and hire excellent people who share this commitment to excellence.