The NFL is on the verge of securing new TV deals that could potentially double the value of their current agreements. This has caught the attention of the NBA, as the more networks and streaming platforms pay the NBA, the more they can afford to pay the NFL for their content.
The NFL has been in talks with several networks and streaming platforms about potential new deals. One of these networks is NBC, which is rumored to be willing to pay the NBA $2.5 billion annually for a package of games. This kind of money makes the NBA excited, as they see the potential for increased revenue coming their way.
While NBC may be interested in paying more for NBA rights, it’s not clear if this will happen anytime soon. The NFL currently has a TV deal that runs through 2022, and there are no plans to renegotiate this deal until after 2029. However, with plans to expand to 18 games in the works, the league is positioned to capitalize on any future growth in NBA rights values.
The popularity and viewership numbers of NFL games make them a highly sought-after product, and networks recognize the value that NFL programming brings to their lineup. While it’s unclear what kind of terms will be negotiated when it comes time for new deals, it’s likely that both leagues will try to push for more favorable terms based on their respective strengths and market power.
In conclusion, while it remains uncertain what will happen with future TV deals between these two leagues, one thing is certain – both are positioning themselves to maximize revenue in any potential negotiations that may take place down the line.