Desiree Toto named Chief Product and Technology Officer at Ansira

Ansira Partners, Inc. is an independent global marketing services and solutions company that specializes in proprietary channel, website, and advertising technology. Today, the company announced that Desiree Toto has joined its executive leadership team in the role of Chief Product and Technology Officer.

Toto will report to Ansira’s CEO Paul Tibbitt and be responsible for product, engineering, and enterprise information technology within the organization. Tibbitt expressed his confidence in Toto by highlighting her impressive track record of leadership abilities and expertise. He believes that Toto’s contributions will enhance the product-based culture at Ansira and strengthen the company’s platform for ecosystem marketing.

Desiree Toto most recently served as Senior Vice President of Product & Operations at CJ, where she led a global team focused on delivering and implementing innovative products and solutions. She also oversaw technical operations to improve efficiency and productivity within the organization. Under Toto’s leadership, CJ transitioned to a product-led culture which laid the foundation for modernizing CJ’s platform successfully. Prior to her role at CJ, she held leadership positions within the client development department. Toto holds a bachelor’s degree in marketing and studio arts from Clark University.

Toto is excited about joining Ansira as she looks forward to contributing her unique perspectives and experience to innovate and refine Ansira’s proprietary technology. She aims to lead the product team to achieve even greater success for both Ansira and its clients. The company is financially backed by Truelink Capital, a middle-market private equity firm based in Los Angeles.”

By Samantha Johnson

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