SNA Displays has appointed Barbara Barry to lead its sports division from the company’s headquarters in New York. With over 20 years of experience in collegiate and professional sports digital signage, Barry is well-versed in working with top organizations such as the Los Angeles Lakers, Cleveland Cavaliers, and Pittsburgh Penguins. Her focus as director of sales will be on building long-lasting relationships and trust with clients in the sports industry.
Barry spent most of her career at ANC, where she held senior director positions in venue services and project management. During her time there, she managed over 150 clients and worked closely with the National Basketball Association on various projects, including the NBA All-Star weekend and the NBA Bubble during the COVID-19 pandemic. Her extensive experience and knowledge of the sports industry make her a valuable addition to the SNA Displays team.
Jason Helton, executive vice president of SNA Displays, believes that Barry’s experience will be crucial in taking the company to new heights as their presence in sporting venues continues to expand rapidly. The company is excited to have her join their team and confident that she will contribute significantly to their growth and success.
Barry grew up in Rocky River, Ohio, and holds a B.A. in Economics from Fordham University. In her free time, she enjoys participating in a range of competitive sports activities, demonstrating her passion for both sports personally and professionally.